Selling a home is never a one-size-fits-all process. It might be the house you raised your kids in, a loved one’s long-time home, or a stepping stone to your next big adventure. Whatever the reason, it’s a significant moment, and it’s easy to feel like you’re navigating uncharted waters.
That’s where Locate Negotiate comes in. Led by Sutherland Shire local and property expert John Gibson, they bring clarity and confidence to what can often feel like an overwhelming process. With over 35 years of experience across every facet of property, John has built a reputation as, dare we say it, the most accomplished property professional in the Shire.
At the heart of Locate Negotiate offerings is their Seller’s Advocacy Service — designed to take the complexity out of selling while helping you achieve the best possible outcome. And if you’re planning to buy after you sell, John is also a highly experienced Buyer’s Agent, ensuring you’re supported on both sides of your property journey. Learn more about the benefits of using a Buyer’s Agent in the Sutherland Shire.
What is a Seller’s Advocate?
A Seller’s Advocate, also known as a Vendor’s Advocate, is an independent agent who guides homeowners through the entire selling process. At Locate Negotiate, they act in your best interest, managing every step — from selecting the right sales agent to overseeing the sales campaign, reviewing offers, and providing strategic advice — so you can sell with confidence and less stress.
When we caught up with John, his passion for getting it right was clear:
“We evaluate properties every day and have been doing so for decades. Our expertise allows us to provide honest, insightful and strategic advice to guide your decisions.”
For John, it’s all about precision and dedication. Or as he puts it:
“It’s about going the extra mile, squeezing the lemon to ensure you get the best result, no compromises.”
This hands-on, no-stone-unturned approach is why so many local property owners trust Locate Negotiate to deliver outstanding outcomes.
Why Locate Negotiate Is a Cut Above
- Decades of experience: With over 35 years in real estate, John and his team know the market, understand property values, and offer advice you can count on.
- Unbiased guidance: With no affiliations or hidden agendas, their recommendations are tailored to your goals, not someone else’s bottom line.
- Compassionate support: Whether it’s selling a cherished family home, managing an estate, or transitioning into aged care, they handle every sale with care and respect.
- No extra cost: Their service is included in the agent’s commission, so you gain their expertise without paying more.
Here’s the kicker: you’ll have someone in your corner with (arguably) more property experience than anyone else in the Shire!
Why Local Knowledge Matters
John Gibson isn’t just an industry expert, he’s a proud Sutherland Shire local and family man. With deep roots in the area, he understands the unique challenges and opportunities of the local market like no one else.
Over the years, John has helped countless families sell their homes, each with its own story and challenges. Whether it’s helping parents downsize after decades in the same house or supporting families through emotional transitions, John brings professionalism, care, and just the right touch of humour to every situation.
“Selling property isn’t something to take lightly,” John says. “Every decision counts, and having someone by your side who knows the market inside out and is committed to your success is key.”
How It Works
Here’s how Locate Negotiate makes selling your home simpler:
- Understanding your needs: They begin by learning about your property and your goals.
- Expert advice: Tailored guidance to determine the best approach for your situation.
- Agent selection: They vet and select the best agent for your property.
- Campaign management: From pricing to marketing, they oversee every detail to ensure your property stands out.
- Clear communication: You stay informed with regular updates and straightforward advice.
- Achieving the best outcome: They guide you through negotiations and the sale process to maximise your result.
Ready to Make Your Move?
Selling a property doesn’t have to be overwhelming. With Locate Negotiate, you’ll have a trusted expert on your side, managing every detail with skill, care, and precision.
With over 35 years of experience and an unmatched understanding of the local property market, John Gibson and his team bring clarity and confidence to the selling process. Whether it’s a family home full of memories, a loved one’s estate, or an investment property, they ensure every decision is informed, strategic, and tailored to your goals.
If you’re ready to sell, contact Locate Negotiate today and let their Seller’s Advocacy service make the process smarter, simpler, and stress-free.